Why the Most Advanced Move In Menswear Is Dressing Like a Grandma

During Paris Fashion Week in January, I shared a cab between shows with a friend of mine. I thought it was just a question of convenience, but as soon as we closed the car doors, he revealed his true purpose: he wanted to tell me about his new vintage Versace scarf.

He yanked it off his neck and began rhapsodizing about the design, which looked like the Art Deco illustrator Erte decided to draw the denizens of the South Beach gay club Twist. “Of all the people, I’m definitely him,” he said with zero irony, gesturing to a shirtless belly-dancer in yellow and red harem pants. And then he wrapped it gingerly around his neck and knotted it loosely, like a grandmother would—which is to say, like a pro. My friend is not a razzle-dazzle dresser—this is a guy who wears jeans and trench coats—but then we hopped out of the car and I noticed he had a Longchamp bag slung in the crook of his arm, and a cableknit crewneck tossed over his trench. (An advanced Olsen twin-ian move.) I wondered if he was an outlier—until our own style editor Noah Johnson revealed he had carved out several hours in Paris to hunt down his own Hermès scarf. Something, I thought, was afoot.

Rami Malek in New York, May 6, 2019.Gilbert Carrasquillo / Getty Images

And that something is this: many men, it seems, have started to dress like Rich Older Women. They are knotting scarves around their neck, and slinging tasteful bags into the crooks of their arms, and even wearing ballet flats like they need you to apologize but will never tell you why. (Not to make everything about my mom, but lately, when I walk around New York and Paris, or check in on His Royal Highness Marc Jacobs on Instagram, I really have to wonder: why are all of you dressing like my mom?) The American doyenne aesthetic—dazzling jewels, silk, cashmere, and the nice coat—has migrated to menswear’s street style cognoscenti, so that the twenty- and thirty-something guys hanging on Howard Street, eating at Dimes, and going to museums look like they’re hunting for headbands in Zitomer’s.

OMW to tell you that you’ve been disinherited. Photo by Edward Berthelot/Getty Images.Edward Berthelot


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